About Us
Cavazos Public Relations & Advertising, Inc. (CPRA, Inc.) is a full-service public relations and marketing consultation firm. It has fast become an organization that is skilled at blending the art of communication with substantive knowledge of the community it serves.
CPRA, Inc. has built its reputation in the belief that research, creativity, objectivity and teamwork are all part of strategic, results-oriented public relations.
Located in San Antonio, Texas, CPRA, Inc. is capable of meeting your business and communication needs locally and nationally. As a full-service communications firm, we are committed to helping you achieve your marketing goals—prudently and thoughtfully.
Experience
A seasoned public relations practitioner, Arthur Cavazos brings 33 years of experience and a breadth of experience honed from a career spanning five years as a newspaper journalist, five years as a public relations coordinator for a major non-profit organization, and a senior management position with one of San Antonio's leading public relations and marketing firms.
Knowledge
We identify/prioritize objectives, gather information, analyze it, propose solutions, take action, measure results, and periodically review your progress. Arthur is the former head of marketing and public relations for the San Antonio Museum Association, the city's largest non-profit arts institution. Prior to establishing his own company, Arthur was responsible for developing and implementing communications programs for all major corporate clients for one of the city's top three public relations and marketing firms. As a former journalist, Arthur maintains an excellent working relationship with media personnel on a local, regional, and national level.
Value
We accomplish these tasks without forgetting about personalized client service such as: listening to your concerns and objectives, analyzing your personal situation, proposing realistic and financially viable solutions, and serving you as your needs change. Over the past 30 years, CPRA, Inc. garnered a reputation for providing results-oriented marketing and cost-effective public relations for its many clients, which range from small retail businesses and non-profit organizations to national corporations and financial institutions.
Get in touch
We at CPRA know that finding the right media partner to represent you is a choice not to be taken lightly. That’s why we offer free consultations to walk you through your needs, the scope of your goals, and your budget.
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“We Looked at 345 PR Firms in San Antonio and Picked the Top 19”
Meet Our Founder:
Owner & President
Arthur Cavazos
Arthur Cavazos is a seasoned public relations practitioner with more than 33 years experience in the communications field. His breadth of experience was honed from a career spanning five years as a newspaper journalist for the Abilene Reporter-News, five years as a public relations coordinator for the San Antonio Museum Association, the city's largest non-profit arts institutions, and as a senior account executive with one of San Antonio's leading public relations and marketing firms.
He's worked on creating the Downtown Arts District, the Majestic Theatre Restoration Project, the Fortune Magazine CEO Forum, the International Drug Summit here during the George H.W. Bush Administration, and the opening of the Alamodome. As a former journalist, Arthur maintains an excellent working relationship with media personnel on a local, regional and national level.
Arthur's hometown is Pearsall, Texas, which is approximately 70 miles south of San Antonio. A Southwest Texas State University graduate with a bachelor’s degree in Journalism, Arthur has served on the Southwest Texas Alumni Advisory Mass Communications Board.
Education
Texas State University
B.A., Journalism
acavazos@cavazospr.com
Activities & Affiliations
Texas Cavaliers
The 100 Club of San Antonio Advisory Board 2017
Former Board Member Villa Finale Museum & Gardens 2018-20
Former Board Member PRSA - San Antonio Chapter
Former Board Member Youth Orchestras of San Antonio
Former Board Member Big Brother & Big Sisters San Antonio
“I’m in the room in 1995. The San Antonio, TX-based salsa company founded in 1947 by David Pace and known as “PACE PICANTE” is acquired by Campbell’s Soup Company for $1.115 billion. It remains the single largest project CPRA, INC. has worked on to date. ”